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The Press & Manu's Mission

The tragicomic news items from the island never cease to surprise but the story of the rise and fall of Emmanuel Cini in the sympathy ratings in the Maltese press is as intriguing as ever. For those who have been too busy complaining about omnibuses or owling, Emmanuel Cini is the man who is attempting to become Malta’s Marco Pannella by going on a hunger strike until Minister Gatt resigns.

The story – accompanied by a daily vlog (video blog) – of the weakening Cini did hit the headlines by his second day of starving. It was pushed by the pinker of the press (MaltaToday & Maltastar) and then picked up by the village gossip angle of the Times. Being the christians that we are (especially when the subject is white and not coming in a boat from North Africa) the papers were quick to emphasise the disabilities and illnesses of this particular individual – gunning for even more empathy from Joe Public.

By Day 4 there was something weird in the air. No direct contact from the ministry, the usual labourite barks hanging onto anything remotely anti-government and the pink press milking whatever was milkable. Then came Cini’s daily vid and his clumsy attempt to distance himself from what he called Labour’s “squeaky clean” image. Apparently this martyr did not want to “tarnish” Labour with his deed (How could such a commendable act tarnish Labour we wondered? Then we wondered why all this fuss about the “squeaky clean”).

There was an uncomfortable silence about this man’s travails. Sure, the TGITTCB crowd and the usual hobby-horse anti-government bitching elevated Cini to hero status but the reluctance of the press to dig deeper stood out.This morning Joe Camilleri from the National Commission for Persons with Disability politely refrained from joining Mr. Cini’s cause. Surely there was something everybody knew but was reluctant to mention.

Then came Daphne to the rescue. Her pachydermic memory (and a few tips from the blog commentators) unearthed another side of Emmanuel Cini (if you excuse the weak pun). Suddenly the hunger-striker became the gay porn star with a track record of more than half a screw missing. Apparently it did not take much to unearth his earlier life in porno stardom.

So what kept the press from delving deeper? If this man had been in the news earlier why were not newshounds’ instincts alerted? Is this a sign of incompetence or is there more to it? I have a feeling there is more to it in the sense that once you eliminate the average PL-friendly press who can get more mileage out of the striker if he is a victim and not a pornstar you are left with journalists who might not feel it is right to question the motives of someone who is “putting his life on the line”. In other words Emmanuel Cini, the dying man, is untouchable because he is sick and dying.

Nobody would dare question his recklessness. Nobody would question whether Arriva and Minister Gatt are worth dying for (are they?). The weakness of the press is not always politically motivated. It could have a lot to do with our modus operandi and values. It could also have to do with being lazy: the dying man story was as good as it got for some: why look further?

 

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