According to a possibly apocryphal story that is doing the rounds on the Internet, Steve Jobs watched the launch of the iPhone 4S from his favourite sofa in his home in Palo Alto. The man hailed as a visionary by the world’s press purportedly snacked on apples and rice pudding throughout the performance of Tim Cook: the man who had been the new anointed presenter of Apple’s latest breakthrough. The “source” claims that at the end of the show Jobs smiled as if to say “all things are in good hands” but did not utter a word. The story is not exactly “Acts of the Apostles” material but you can see where the cult of Jobs is...